
The New Marketing
ISBN: 9781526490117
2023
€ 165,00(incl. BTW)
Beschrijving
The New Marketing, with contributions spanning CMO trailblazers to martech disruptors, behavioral economics luminaries at Yale to leading marketing thinkers at Kellogg and Wharton, is the GPS for navigating in a digital world and moves the craft of marketing through the forces of marketing transformation.
Meer informatie
Druk
1
NUR-code
803
Taal
Engels
Formaat
x x
Verschijningsdatum
25-02-2023
Pagina's
288
Verschijningsjaar
2023
ISBN
9781526490117