
Strategic Social Marketing
ISBN: 9781526446039
2023
€ 229,00(incl. BTW)
Beschrijving
Adopting an international approach and offering a broader context to social marketing, this second edition presents social marketing principles in a strategic, critical and reflexive way, illustrating the value of applying marketing to solve social problems.
Meer informatie
Druk
2
NUR-code
802
Taal
Engels
Formaat
x x
Verschijningsdatum
25-02-2023
Pagina's
576
Verschijningsjaar
2023
ISBN
9781526446039