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Strategic Management in the Media
Theory to Practice
€ 50,00(incl. BTW)
FavorietenlijstBeschrijving
Drawing from a wider range of disciplines than is often the case in media management research, this fully revised third edition of the classic textbook on strategy in the media offers a compelling introduction to theories of strategy and management. Â
Meer informatie
Formaat
240 x 168 x 16 mm
Druk
3
Gewicht
474gram
NUR-code
780
Taal
Engels
Verschijningsdatum
26-02-2024
Auteur
Pagina's
280
Verschijningsjaar
2024
ISBN
9781529773699
Beoordelingen
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