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International Marketing
ISBN: 9781506389219
2023
€ 233,00(incl. BTW)
FavorietenlijstBeschrijving
Exploring the inter-relatedness of the key components that impact any international marketing venture - markets, the 4P\'s, culture, language, political, legal economic systems, and infrastructure -- this book nurtures an understanding of the synergies between international marketing and international business.
Meer informatie
Druk
2
Gewicht
1582gram
NUR-code
788
Taal
Engels
Formaat
271 x 201 x 47 mm
Verschijningsdatum
20-01-2023
Pagina's
672
ISBN
9781506389219
Verschijningsjaar
2023
Beoordelingen
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