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Global Strategy
A Market Creation Approach
€ 184,99(incl. BTW)
FavorietenlijstBeschrijving
Global Strategy is a groundbreaking textbook that redefines the field of global strategy, shifting the focus from scaling established businesses to creating innovative businesses responding to international market needs. It equips future multinational leaders with the tools and insights needed to succeed in the rapidly evolving world of global business.
Meer informatie
NUR-code
780
Gewicht
1459gram
Taal
Engels
Verschijningsdatum
02-04-2025
Pagina's
624
Auteur
Formaat
272 x 210 x 34 mm
Verschijningsjaar
2025
ISBN
9781071894187
Beoordelingen
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