
Experiential Marketing
Integrated Theory & Strategic Application
€ 71,00(incl. BTW)
Beschrijving
An essential guide to understanding how experiential marketing forms a major part of marketing communications for brands featuring an implementation model to help students in designing their own campaigns.
Meer informatie
Formaat
240 x 168 x 13 mm
Gewicht
397gram
NUR-code
803
Taal
Engels
Verschijningsdatum
30-12-2022
Pagina's
232
Auteur
ISBN
9781529742183
Verschijningsjaar
2022